Honda's Speed Patrol handing out citations to people being too slow
giving the public a chance to ride in the fastest seat in sports with Mario Andretti.
The first time the annual sweepstakes
came to life as an integrated online video content & social campaign
Creativity, Editor's Pick
We additionally launched a social campaign sending slow citations to brands:
Heinz Ketchup, Whole Foods, Starbucks to name a few.