Problem:
Gen Alpha is the most inactive generation of our time.
Solution:
Turn screen time into play time.
Nike Sports Lab.
An original series made to inspire by reimagining and co-creating the future of sport, through play.
Celebrating Nike’s 50th Birthday.
This special episode we celebrate some of the most iconic athletes of our time with a kid-lens.
We celebrated the Nike greats in a relatable way for kids feat. Lisa Leslie 🏀 Serena Williams 🐐 LeBron 👑 Shelly-Ann Fraser-Pryce🥇 and Cristiano Ronaldo ⚽️
